
DIRECT RESPONSE
| The Lauterbach Group offers a huge selection of mailing
supplies and direct response products to help you increase your
direct mail response rates. |
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 So many things can influence direct
response rates. Whom you send the mailing to, what action you
would like, whether or not you have reached the right person, when
the letter arrives and what your piece offers or looks like can
determine the success of a project. Have you tried
Repositionable Postal Notes, or sticky notes? The United States Post
Office states that these little wonders can increase the response
rate of a project up to 45%. Have you tried using membership or
temporary cards? These cards can be used as discount cards,
frequent purchasing cards, membership cards or identifications
cards. Membership cards and temporary cards are a great way to
increase response rates and build customer loyalty. If you are
looking for mailing label and tag supplies, visit our
MASC Catalog
online store. The MASC (Mail Advertising Supply Catalog) carries
the largest selection of stock labels and tag products for the
mailing industry.
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