We believe that sustainable packaging is critical and has never been more important. We believe that container materials will continue to move from virgin plastic to alternative and sustainable materials such as fiber, glass, aluminum or post-consumer recycled plastics. These packaging trends are not a good thing, they are a great thing and is simply a necessity.
These trends do not come without challenges. These challenges include knowledge and technical ability to develop new materials and the ability to manufacture these materials in a cost effective manner. Then there is the ability to process these materials through the printing and converting process, which in some cases requires new production methods or even require package printers and converters to purchase new equipment.
The focus on new and innovative packaging materials, recycling processes and manufacturing improvement in processing, as well as new equipment are making real positive impacts on reducing total volume of packaging material into the waste streams. The ability to focus and choose packaging materials based on the impact on water, energy and solid waste disposal require commitment and innovation.
We believe that everyone wants more sustainable and green options in the market. The markets are pushing for cost effective solutions to support their sustainable and commercial goals. We believe there are four factors to focus on to drive sustainable packaging into the market:
- Working with the supply chain to source 100% certified reclaimed paper and plastics which are used in our paper pressure sensitive label products and single source packaging products. It supports the closed loop economy.
- Find ways to divert release liner and label matrix away from the landfill, better yet – eliminate both from the supply chain, thereby reducing material cost.
- Continuously implement process improvement to reduce spoilage and time, which directly impacts the energy used and waste created by our company. Further, continue to examine and implement ways to use renewable sources of fuel.
- Work with the supply chain to find innovative packaging technology within the label, shrink sleeve label and the flexible packaging environment. These innovations should be focused on reducing the material content of the packaging and identify materials that are easily recyclable.